Serena 1st Female to Cover EA Sports Video Game

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts Inc. (NASDAQ: ERTS - News) announced today that tennis stars John McEnroe, Roger Federer and Serena Williams will be the North American* cover athletes for its new tennis franchise, EA SPORTS™ Grand Slam® Tennis. Eight different regional player partnerships will be announced soon. McEnroe, one of the sport’s most recognizable figures, was recently confirmed as exclusive to the game. Federer and Williams are among the biggest names in tennis and the most accomplished; having won 23 Grand Slam singles titles between them. Williams becomes the first woman to grace the cover of an EA SPORTS simulation product.

“It’s very exciting to be on the cover of EA SPORTS Grand Slam Tennis. This game not only shows EA’s enthusiasm for tennis but for also women’s tennis,” said Williams. “I know from experience how tough and gratifying it is to win all four Grand Slams so I hope people will enjoy the Grand Slam experience that is offered in this game.”

EA SPORTS Grand Slam Tennis is being developed under the EA SPORTS brand by EA Canada in Vancouver, B.C. Designed first for the Wii™, it ships to North American retailers on June 15th, one day earlier than the previously announced ship date. Worldwide it ships on June 26th with the exception of the United Kingdom, Sweden, Finland, Norway, Denmark, Spain and Australia, where it ships on June 12th.

This fall, EA SPORTS Grand Slam Tennis will also be served up for the PLAYSTATION®3 computer entertainment system and Xbox 360® video game and entertainment system from Microsoft. With stunning realism, it will feature innovative control systems and robust online capability. Classic matches from the past will be recreated, along with simulated dream match-ups that weren’t possible before. EA SPORTS Grand Slam Tennis for the Wii has been rated “E” with a Retail Price of $49.95 in North America. For more information, log onto www.easports.com/tennis.

Top-selling titles and franchises from EA SPORTS include Madden NFL football, FIFA Soccer, NHL®, NBA LIVE, NCAA® Football, Tiger Woods PGA TOUR® and NASCAR® racing.